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How To License Your Music: Exclusive vs. Nonexclusive Deals The following are Amazon Affiliate Links: Recommended Gear Audio Interfaces: Focusrite Scarlett 2i2: https://amzn.to/3BZrySn Motu M2: https://amzn.to/40cv2ZE M-Audio Air 192x6: https://amzn.to/42hiTFA Midi Keyboards: Arturia KeyLab 49 mk3: https://amzn.to/3PA0igr Akai Pro MPK mini Plus: https://amzn.to/4jjx9Ub Native Instruments Komplete Kontrol M32: https://amzn.to/3DY6EDA Headphones: Audio-Technica ATH M50x: https://amzn.to/3DXPh61 Beyerdynamic DT 1770 Pro MK2: https://amzn.to/3CcffSM Sony MDR7506: https://amzn.to/42gVLH9 More about Jimmy, Make Music: https://bio.site/8Jcbvi Web: https://www.jimmymakemusic.com/ Twitter: / jimmyoconnell Instagram: / jimmymakemusic TikTok: / jimmymakemusic So you're done with your project. You got on your streaming services, but you want to get maximum outreach to your fans, and you're looking into music licensing your music. Let's get to work. So in short, music licensing is when a creator, has a song, has a project, and wants to give a certain amount of rights to another company to use it for their product, whether it's an app, a TV show, a movie, you get the idea. Over the last 20 years, it's become increasingly easier to reach these companies because now we have music licensing companies, which are essentially third-party companies that will take your music and shop it to other customers, whether that be Coke, or NBC or YouTube, whoever. They have that reach and they can disperse your music, probably a little bit better than you can on your own. Where this part of the business gets fuzzy, is when you as a music creator, are deciding which company to use. So what you'll find when you're shopping around for these companies, if you just Google "music licensing company", is that most of them will either want a nonexclusive agreement with you or an exclusive agreement with you. Nonexclusive means, you can use them as a licensing company and then another company as a licensed company and another one another Now, if you sign an exclusive agreement, you can only work with that one company when dealing with music licensing. So let's break this down a little bit. #musicbusiness #musicindustry #independentartist