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Sustainability is no longer a trend in Thailand’s tourism industry, it is the new standard. In this episode of Trends, host David Barrett brings together leading voices from across the Thailand travel industry to explore how ESG (Environmental, Social, Governance) is reshaping tourism, hospitality and business strategy across Asia. From sustainable tourism in Thailand to real-world ESG implementation, this is a candid, insider discussion on what it takes to move beyond greenwashing and deliver measurable impact. Industry leaders from Centara Hotels, EXO Travel Thailand, Asian Trails, PATA, and Mövenpick BDMS Wellness Resort share how sustainability is now embedded into operations, supply chains, and guest experiences. As climate change intensifies and travellers demand more responsible and ethical travel, the pressure is on. From Scope 3 emissions in tourism supply chains to community-based tourism in Thailand, this conversation explores the real challenges and opportunities that are shaping the future of travel in Asia Pacific. Discover how Thailand hotels are adapting, how sustainable travel trends in 2026 are evolving, and why ESG strategy is now critical for tourism resilience, investment and long-term growth. Is sustainable tourism the future or already the present? Watch now to understand how Thailand is redefining tourism through sustainability, innovation, and accountability. #sustainability #ESG #amazingthailand