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In the brand new volume of [EDIT] magazine, James Mullinger meets Jolene Laskey, the president of Wabanaki Maple, a 100% Indigenous female-owned maple syrup manufacturer at the edge of Neqotkuk, also known as Tobique First Nation. She was inspired to create this business based on what we are lucky enough to have access to in New Brunswick. She talks about how she was supported as an Indigenous woman, how her company has grown, and how others can find opportunity within the region. She will explain how much opportunity there is in New Brunswick, share how her locally sourced syrup is aged in repurposed oak barrels acquired from Kentucky whisky distilleries and how she has attracted tourism as well as team members and the ways that the Atlantic Canadian business community and people supported her through COVID and how she continues to grow, flourish and thrive. www.maritimeedit.com www.loveforlocal.ca www.brainworksmarketing.ca The Inspiring Story of Jolene Laskey's Wabanaki Maple brought to you by [EDIT] + Love For Local (Brainworks Marketing) Produced by: BrainWorks Campaign: Love for Local - New Brunswick This is a part of Love for Local - New Brunswick - the only province-wide support local campaign that is active across all 104 municipalities in New Brunswick 7 days a week in both official languages. The campaign was created at the onset of the COVID-19 pandemic to help support local businesses and organizations across all of NB. The lead by the private sector with support from corporate sponsors, economic development groups and leaders, media partners, and strategic partners. The campaign offers the visibility and support at absolutely no cost to the business featured. Over 1800 different businesses have been featured. BrainWorks is a 100% locally owned international award winning agency serving clients across Atlantic Canada and the world. With 22 full-time team members the bilingual integrated agency is one of the fastest growing in the region. Focused on developing creative that generates true results the agency has a major announcement coming this month in celebration of their 10th anniversary.