Ep.05: Visibility V’s Discoverability Marketing: Why It Matters For HSP’s скачать в хорошем качестве

Ep.05: Visibility V’s Discoverability Marketing: Why It Matters For HSP’s

In this episode, I unpack the subtle but powerful difference between visibility and discoverability — and why this distinction matters so much if you’re a values-led, energy-conscious business owner. Through grounding visuals, real-life examples, and gentle storytelling, I’ll guide you toward a more sustainable way to be found by the right people — without burning out. ⏱️ Timestamps 0:00 – Introduction: What this video is about 0:26 – A grounding exercise to feel discoverability 1:16 – Visibility: The energy it demands 2:54 – Why visibility burns out sensitive entrepreneurs 3:56 – What discoverability really means 4:26 – Personal story: A blog article that led to coaching 5:09 – Case study: A mindfulness coach and the Enneagram 7:02 – How content assets quietly attract clients 8:01 – Discoverability leads to shorter sales cycles 9:24 – Discoverability unlocks suggestibility (YouTube magic) 10:30 – Not all content is discoverable — here's why 11:48 – Market research: The missing piece in your messaging 12:59 – Recap: 3 reasons to prioritize discoverability 13:28 – Invitation to join the Discoverability by Design Live program If you’re ready to create content pathways that reflect your energy and values — and actually help you get found — take a look at the Quiet Marketing Mastermind: https://www.danigardner.com/quiet-mar... Danielle Gardner Author of Quiet Marketing