Graham Robinson on Turning the Sales Game Around | Ep 163 | DevReady Podcast скачать в хорошем качестве

Graham Robinson on Turning the Sales Game Around | Ep 163 | DevReady Podcast

In this episode of the DevReady Podcast, host Andrew Romeo chats with Graham Robinson, the Principal Consultant and Founder of DCE Sales Management Consulting. With over 40 years in sales, Graham shares how the industry has evolved from traditional selling to a modern, empowerment-driven approach. He offers insights on building trust, strategic communication, and the importance of genuine relationships in today’s sales landscape. Topics Covered • Graham Robinson's Sales Journey • Resilience and Trust in Sales • Empowerment Selling vs. Outdated Feature-Benefit Selling • Creating Ideal Customer Profiles and Addressing Business Drivers • Strategic Communication: Making an Impact in Seconds • Effective Client Interactions: Strong Openings and Real Understanding • Authenticity and Influence: Adding Value Beyond Profit • Real-World Impact: Solving Problems and Building Trust Important Time Stamps • Perform Or Piss Off: Graham Robinson on Tough Love in Sales (0:07 – 4:24) • How Responsibility in Sales Creates Lasting Trust (4:25 – 10:03) • Empower Your Sales Strategy: Four Metrics That Matter Most (10:09 – 15:10) • Why Jumping to Demos is a Sales Trap (15:27 – 19:06) • Opening is the New Closing: The Secret to Successful Sales (19:07 – 24:42) • Why Being Authentic in Business is More Important Than Ever (24:43 – 30:14) • Beyond the Sale: The Emotional Impact of Solving Real Problems (30:15 – 39:35) Connect with Graham Graham Robinson | LinkedIn:   / dcesalesmanagement   DCE Sales Management Consulting | LinkedIn:   / dcesalesmanagement   DCE Sales Management Consulting | Website: https://dcesalesmanagement.com/ Sales IQ Global | LinkedIn:   / sales-iq-global   Sales IQ Global | Website: https://www.salesiqglobal.com/ Follow & Subscribe to the DevReady Podcast Facebook:   / aeriontech   LinkedIn:   / aerion-technologies   Instagram:   / aeriontech   Apple Podcast: https://apple.co/36XdTFQ Soundcloud: https://bit.ly/2Uz6CLL Spotify: https://spoti.fi/2uaqDvt