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What actually drives winning in sports? In this episode of Straight from the Training Ground, we sit down with Brett Ledbetter, co-founder of What Drives Winning, to explore the mindset, leadership, and culture behind elite performance. Brett has worked with some of the top coaches, athletes, and organizations in the world such as Geno Auriemma, Anson Dorrance, Bill Beswick and Brad Stevens to name a few. He has helped teams shift their focus from outcome-based thinking to process, growth, and authentic competitiveness. In this conversation, we dive into what many teams often get wrong about winning and how coaches can create environments where athletes truly thrive. If you're a soccer coach, athlete, parent, or leader, this episode will challenge how you think about success, pressure, development, and performance. ⚽ Topics we cover in this episode: The real meaning of “What Drives Winning” Why chasing results can hurt athlete development How great coaches build high-performance environments Leadership lessons from elite teams How youth coaches can implement these ideas Whether you're coaching youth soccer, high school athletes, or elite players, Brett shares insights that will help you develop better competitors and stronger team cultures. 🔗 Official Website: What Drives Winning https://www.whatdriveswinning.com 🎙️ Podcast: Straight from the Training Ground Real conversations with top coaches, players, and leaders in the world of soccer and sport performance. 👍 If you enjoy the episode: Like the video, subscribe to the channel, and share it with a coach or athlete who cares about development and winning the right way. #SoccerCoaching #YouthSoccer #CoachingMindset #AthleteDevelopment #LeadershipInSports #WhatDrivesWinning 👇 Learn more & connect below: 🌐 The Soccer Neighborhood https://www.thesoccerneighborhood.com ⚽ Follow The Soccer Neighborhood on Instagram: 👉 / thesoccerneighborhood Use our custom code to receive discounts at Duktig FC- Affiliate link- https://www.duktigbrand.com?bg_ref=N9... SFTTG26 https://duktigbrand.com Use our custom code to receive 10% off and other discounts- Salt Athletic- SFTTG https://saltathletic.com https://str8fromthetrainingground.com https://unozero.com/ https://www.duktigbrand.com/?srsltid=... Subscribe to our Newsletter here- https://str8fromthetrainingground.sub... Find our podcast on Apple here: https://podcasts.apple.com/us/podcast... Find our podcasts on Spotify here: https://open.spotify.com/show/1PpMiEm... Subscribe here: / @str8fromthetrainingground The Soccer Rebellion: https://www.thesoccerrebellion.com Visit our website for all episodes and merchandise- https://www.str8fromthetrainingground... Email us with questions or to be on our podcast- straightfromthetrainingground@gmail.com ********************************************** Join our movement to provide soccer opportunities for ALL kids regardless of their socioeconomic background or environment- https://www.thesoccerneighborhood.com https://www.instagram/str8fromthetrai... ********************************************** Follow us on social media- https://www.instagram.com/str8fromthe... Twitter- @str8trainingrnd Facebook- Str8 from the Training Ground All music rights- Liam Gallagher Noel Gallagher Big brother records