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Are you constantly asking, "What do we need to pay to attract, hire, and retain A-players?" In this video, TJ Kastning draws on 15 years of recruiting experience—and over a thousand negotiations—to challenge the way construction leaders think about compensation. Too often, compensation negotiations feel broken, leading to mistrust, defensive decision-making, and reactive leverage plays. Many leaders turn to salary surveys or market averages, treating unique, highly skilled individuals like commodities (like a 2x4 or a gallon of milk). TJ breaks down why this approach fails and introduces a better way: building a compensation model rooted in your company's mission, values, and P&L. Learn how to replace reactive haggling with collaborative, high-resolution conversations that empower your team, build trust, and drive true performance. In this video, we cover: Why relying on salary surveys and unverified aggregate data is a losing strategy. How to anchor your compensation structure to your company's mission and financial realities (P&L). The danger of waiting for a team member to get a competing offer before discussing a raise. Why you should aim to pay your people as much as you wisely can. The concept of "marginal utility" and how to properly value the right talent for your specific business needs. ---------------------------------------- CHAPTERS & TIMESTAMPS 00:00 - Introduction: The "What Do We Need to Pay?" Problem 01:50 - Why Compensation Negotiations Feel Broken & Defensive 03:02 - The Flaws of Salary Surveys & Unverified Data 06:24 - People Are Not Commodities 08:15 - Building a Compensation Model Based on Your Mission 11:00 - Using Your P&L and Values to Determine Worth 14:15 - Creating High-Resolution Alignment During the Interview 16:00 - The Danger of Reactive Raises & Competing Offers 19:54 - Marginal Utility: Understanding True Candidate Value 23:37 - Why You Should Pay as Much as You Wisely Can 28:00 - Retaining Top Talent & Enduring Rough Seas 30:15 - Creating a Rubric to Adjust Compensation Post-Hire 32:10 - Q&A: Navigating Cost of Living Adjustments (COLA) ---------------------------------------- Ambassador Group is a construction recruiting boutique for West Coast construction enterprises, committed to professional matchmaking over rushed headhunting. Our mission is to honor the God-endowed nobility of human beings by promoting durable relationships with meaningful work.