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We’ve all heard of the primary benefits of product-led growth, but not all companies are created equal. In this video, Jeff Hardison walks us through the finer details of the SaaS self-serve model, including where product-led growth fits in, tips for getting started, and when a hybrid approach makes sense. || Key Takeaways || • Determining if your company should start a self-serve motion • What to do when self-serve revenue plateaus • Recognizing not all buyers and products are equal • How to drive customer success in your self-serve motion || Additional Resources || What It Takes to Move From a Sales-led to a Product-led Organization→ https://productled.com/sales-to-produ... Product-Led Sales: The 5 Step to Layer Sales On Top of PLG→ https://productled.com/the-5-steps-to... How to Achieve Product-Led Growth in Record Time→ https://productled.com/blog/achieve-p... Learn more about PLG by reading the bestselling book: Product-Led Growth: How to Build a Product That Sells Itself → https://productled.com/book?utm_sourc... ||Stay Connected || Don't forget to subscribe to our channel and follow us on LinkedIn and Twitter for many more product-led growth tips! LinkedIn: / productledinc Twitter: / productled SUBSCRIBE to become great at Product-Led Growth! / productled Tags: SaaS strategy, product-led growth strategy, PLG strategy, product-led sales, SaaS staring, hybrid PLG, product-led organization, sales-led vs. product-led, plg framework, product expansion, SaaS metrics, key SaaS metrics, sales-led to product-led