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The 1990s marked a transformative decade for personal computing, as computers evolved from specialized business tools to household essentials. At the decade's start, most PCs ran MS-DOS with basic graphical interfaces, but Windows 95's launch in 1995 revolutionized computing with its user-friendly desktop environment, taskbar, and Start menu. Processor technology advanced rapidly, with Intel's 486 chips giving way to the groundbreaking Pentium series, dramatically increasing processing speeds and multimedia capabilities. Memory expanded from 4-8MB of RAM being typical to 32-64MB becoming standard by decade's end. Hard drives grew from 40-100MB to several gigabytes, accommodating increasingly complex software and media files. The internet explosion defined the latter half of the decade. Dial-up modems connected homes to bulletin board systems (BBSs) and eventually the World Wide Web, transforming computers from standalone machines into gateways to global information. Email became commonplace, and early web browsers like Netscape Navigator made the internet accessible to ordinary users. Multimedia capabilities flourished with the introduction of CD-ROM drives, sound cards like Creative's Sound Blaster, and improved graphics cards. This enabled software revolution including educational CD-ROMs, computer games with rich graphics and sound, and the first DVD drives appearing by decade's end. Apple struggled during much of the 1990s but maintained innovation with colorful iMacs, while companies like Compaq, Dell, and Gateway competed fiercely in the growing home PC market. The decade concluded with Y2K concerns and the foundation laid for the internet boom of the early 2000s. All the good links: Come watch me live stream on Twitch! Almost every night 9pm CST / metatrongemini I have a Patreon page with extra content! / themetatron / @metatronyt My second channel about languages / @metatronacademy My third channel about gaming / @theprotectorate-yq7vi My Twitter/X https://x.com/pureMetatron Gateway was founded in 1985 by Ted Waitt and Mike Hammond in Sioux City, Iowa, starting as a direct-to-consumer computer company that became famous for its distinctive cow-spotted packaging boxes. Early Years (1985-1990s) Gateway began by assembling and selling PCs directly to customers, bypassing traditional retail channels. This direct sales model allowed them to offer competitive prices while building custom systems. Their headquarters was famously located in rural South Dakota, which became part of their wholesome, down-to-earth brand identity. The Cow-Spotted Era (1990s) Gateway's most memorable branding featured black and white Holstein cow spots on their shipping boxes, marketing materials, and even their retail stores. This agricultural imagery reinforced their Midwest roots and helped them stand out in a crowded computer market. They positioned themselves as a friendly, accessible alternative to more corporate competitors. Growth and Expansion Throughout the 1990s, Gateway grew rapidly during the PC boom. They went public in 1993 and expanded internationally. The company also ventured into retail with "Gateway Country" stores designed to look like farmhouses, complete with cow-spotted decor. Challenges and Decline (2000s) As the PC market matured and competition intensified, Gateway struggled. They faced pressure from Dell's more efficient direct-sales model and from major retailers selling cheaper systems. The company went through several restructurings, leadership changes, and attempts to diversify into consumer electronics. Acquisition by Acer (2007) Gateway was ultimately acquired by Taiwanese computer manufacturer Acer in 2007 for $710 million. Under Acer's ownership, Gateway became primarily a budget brand focused on entry-level consumers, though it lost much of its original character and market presence. Gateway's legacy lies in helping popularize direct-to-consumer PC sales and creating one of the most memorable computer brand identities of the 1990s. #vintagetechnology #oldcomputers #retrogaming