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Psychological Pricing & Real-World Examples | Mastering Up Did you know that the way prices are structured can influence your purchasing decisions? Psychological pricing is a powerful marketing technique used by businesses to make prices appear more attractive to consumers. In this video, we break down different psychological pricing strategies and provide real-world examples to help you understand how they work! 📚 What You’ll Learn: What is Psychological Pricing? The concept behind pricing psychology Key Strategies & Examples: ✔ Charm Pricing – Why ending prices in odd numbers creates a perception of affordability ✔ Prestige Pricing – How luxury brands use round pricing to convey exclusivity ✔ Odd-Even Pricing – The effect of slightly lower prices on consumer perception ✔ Price Anchoring – How showing a higher original price makes a discount seem more appealing ✔ Bundle Pricing – The strategy of offering multiple products together to increase value perception ✔ Decoy Pricing – How an additional pricing option can guide customer choices 🌟 Who Is This For? Entrepreneurs, marketers, business owners, and anyone curious about how pricing influences buying behavior! 💬 Which pricing strategy have you noticed the most? Share in the comments! #PsychologicalPricing #PricingStrategies #ConsumerBehavior #MarketingTechniques #MasteringUp