Craftsman's Rise and Fall: What Really Happened? скачать в хорошем качестве

Craftsman's Rise and Fall: What Really Happened?

Once the gold standard of American garages, the Craftsman brand has undergone a dramatic transformation from a symbol of reliability to a case study in corporate mismanagement. This investigation reveals the specific decisions that eroded decades of consumer trust and the truth behind the iconic lifetime warranty today. We examine the sale of the brand by Sears, the shift in manufacturing from the United States to overseas facilities, and the recent failure of the automated factory in Texas. The narrative explores how Stanley Black & Decker is attempting to salvage the brand identity amidst confused retail strategies, legal battles over origin labeling, and the challenges of modern automation. Viewers will learn how financial engineering took priority over product quality and what this means for the future of American tool manufacturing. Business X-Ray provides in-depth case studies on corporate collapses, market shifts, and the strategic decisions that define the global economy. ©Business X-Ray