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Welcome to the Influency Podcast, hosted by Adam Kassab, Co-Founder of Influency, where we explore the future of the creator economy, startups, and influencer marketing. In this episode, Adam sits down with Influency’s Co-Founder Alejandro Perez to share the real story behind building Influency: from late nights in university coffee shops to pitching investors, exhibiting at major events, and launching a platform designed to empower creators and brands. Influency is an AI-powered influencer marketing platform built around a unique swipe-and-match model, allowing brands and creators to connect through mutual interest instead of cold outreach and endless DMs. In this episode, we talk about: 00:00 – Episode kickoff 02:00 – Who we are & how Influency started 06:00 – Building a startup while in university 10:20 – What is Influency? (Tinder for influencer marketing) 13:30 – First breakthroughs & investor momentum 18:00 – Pitching, mentors & learning fast 23:00 – Building the team & startup culture 27:30 – Events, content & creator-first mission 33:20 – Biggest failures & hard lessons 41:30 – Tech vs distribution & go-to-market strategy 47:30 – Influency roadmap 59:00 – Final advice for founders & closing thoughts This podcast is for: Creators, founders, marketers, and anyone interested in the creator economy and startup life. 🎙 Hosted by: Adam Kassab (Co-Founder, Influency): / kassab_adam 🎧 Guest: Alejandro Perez (Co-Founder, Influency): / _alejandroper More Influency Podcast episodes are coming soon with creators, founders, and brand leaders from across the region. Want to Support? 👉 Join the Influency waitlist: https://influencymatch.com/waitlist 👉 Book a demo call: https://calendly.com/influency-ai/30min 👉 Follow Influency on Instagram: / influencymatch 👉 Follow Influency on LinkedIn: [CTA LINK HERE] 👉 Follow Influency on TikTok: [CTA LINK HERE] About Influency: Influency is the Tinder for influencer marketing, a swipe-and-match platform that connects brands and creators through AI-powered discovery, in-app negotiations, secure payments, and campaign analytics. "We are building the operating system for influencer marketing and shaping the future of the creator economy." #Influency #InfluencyPodcast #AdamKassab #CreatorEconomy #InfluencerMarketing #StartupPodcast #AIMarketing #SwipeMatch #Entrepreneurship