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Cork, The Natural Escape

Cork, The Natural Escape GENCORK Lounge Space Following the strategic partnership with the London Design Fair for the next three years, SOFALCA is presenting the first of three acts that will promote cork, sustainability, technology and creativity, all in a single project: Cork, The Natural Escape. The project is the brainchild of the multi-faceted studio [ SPECTROOM ], resorting generative patterns from GENCORK (Design by Le Brimet) and furniture from BLACKCORK (Design by Toni Grilo). The Lounge is an universe that, even though it isn’t an escape, it is a conscious encounter with nature defined as a spatial retreat, where the digital communicates in an analogical way, humanising the algorithms. In an accelerated world, where artificial intelligence is gaining more and more relevance, the design follows a natural and ecological approach, where sustainability and innovation meet in a continuous dialogue. This lounge space was conceived to redefine the balance between the natural genesis and digital processes of conception, where formal aesthetic and pure experimentation creates a place of escape and encounter, both individual and collective. The Portuguese brand, Delta Q, which is the sponsor of the event, offers us the excellent aroma and taste of its coffee in capsules, providing visitors with new experiences. It’s with this setting that all senses are awakened, that the materiality of cork transforms itself into the matter that gathers this multi-sensorial and exploratory concept and steers us to a return to our origins, which invites the reflection upon the genesis of the human being and also transforms the way design creates a symbiosis with nature.