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In 1995, Samsung's chairman ordered 2,000 employees to watch as he set fire to 150,000 of the company's own products. Phones. Microwaves. Fax machines. Fifty million dollars worth of Samsung electronics, burned to ash in an open field. He wasn't punishing anyone. He was declaring war on mediocrity. Two years earlier, he had walked into an electronics store in Southern California and found Samsung televisions gathering dust on the bottom shelf. Nobody was buying them. He flew to Frankfurt, summoned 200 executives, and told them: "Change everything except your wife and children." But Samsung didn't start with electronics. It started with a man selling dried fish and noodles out of a small shop in 1938 Korea, with the equivalent of $25 to his name. Three generations later, Samsung generates $300 billion in revenue, manufactures one in every five smartphones sold globally, and accounts for 20% of South Korea's entire GDP. Its chairman has been convicted of corruption and pardoned by the president. Twice. This is the story of how a noodle trader's three stars became the most powerful company in South Korea — and why its family has been above the law for three generations. ----------------- Sources: https://en.wikipedia.org/wiki/Samsung https://en.wikipedia.org/wiki/Lee_Kun... https://en.wikipedia.org/wiki/Lee_Byu... https://www.britannica.com/money/Lee-... https://quartr.com/insights/business-... https://www.founderoo.co/playbooks/sa... https://factsanddetails.com/korea/Sou... https://factsanddetails.com/korea/Sou... https://asia.nikkei.com/Life-Arts/Obi... https://www.koreaherald.com/article/2... https://www.kedglobal.com/corporate-s... https://www.thedailystar.net/toggle/n... #samsung