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Why “ALT Clouds” Are Disrupting the $800B Cloud Industry

Something remarkable is happening in the world of cloud computing. After years of dominance by AWS, Azure, and Google Cloud, enterprises are quietly orchestrating a shift that's reshaping the industry. They're turning to alternative cloud providers – and it's not just a cost-cutting move. Picture a GPU-intensive AI startup using Hyperstack for machine learning while keeping sensitive customer data in a sovereign cloud like OVHcloud. Or consider a healthcare provider combining private cloud infrastructure with specialized platforms for medical imaging processing. These aren't hypothetical scenarios – they're becoming the norm. What's driving this change? The pain points of working with hyperscalers have become too real: unpredictable costs, compliance headaches, and the dreaded vendor lock-in. Alternative providers saw these gaps and pounced, offering transparent pricing, sovereign data centers, and specialized performance for demanding workloads like AI and ML. The result? A new cloud ecosystem is emerging, one where enterprises mix and match providers like artists blend colors on a palette. While the tech giants aren't going anywhere, their role is evolving. The future of cloud computing isn't about choosing one provider – it's about choosing the right providers for each specific need. And that's a game-changing shift that's only just beginning. Bio With over 30 years of experience in enterprise technology, David Linthicum is a globally recognized thought leader, innovator, and influencer in cloud computing, AI, and cybersecurity. He authorizes over 17 best-selling books, over 7,000 articles, and 50 courses on LinkedIn Learning. He is also a frequent keynote speaker, podcast host, and media contributor on digital transformation, cloud architecture, AI, and cloud security topics. Reference(s) for this video: The response uses information from the following resources: [(1)[https://www.techtarget.com/searchclou...]]**: Detailed discussion on sovereign clouds, data sovereignty compliance, and alternative cloud benefits like VMware Cloud Verified services. [(2)[https://www.itprotoday.com/cloud-comp...]]**: Insights on sovereign cloud offerings, compliance measures, challenges like vendor lock-in, and GPU-as-a-service-specific use cases. [(3)[https://www.infoworld.com/article/233...]]**: Explanation of sovereign cloud benefits, regional cloud-specific security tools, and the rising importance of alternative cloud providers. [(4)[https://www.rackspace.com/solve/sover...]]**: Focus on the capabilities and limitations of country-specific cloud infrastructure and its unique appeal to enterprises. [(5)[https://www.enterprisenetworkingplane...]]**: Coverage of sovereign and regional cloud emergence, their key differentiators, and examples of GPU-specific workloads. Where you can find me: My Gen AI Architecture Course on GoCloudCareers: https://www.gocloudarchitects.com/gen... My InfoWorld Blog: https://www.infoworld.com/author/Davi... Follow me on LinkedIn:   / davidlinthicum   Follow me in X/Twitter:   / davidlinthicum   My LinkedIn learning courses:   / david-linthicum   Other YouTube Show AI Insights and Innovations:    • AI Insights & Innovation   My latest book: https://www.amazon.com/Insiders-Guide... Video sponsorship opportunities: Email me at [email protected]