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The price of gold and silver has increased by nearly 50% in the past year, and many jewellers are feeling worried. But in this recorded webinar, I share why this rise in precious metal prices can actually be a huge opportunity for artisan and handmade jewellers. What we cover in this webinar: Why customers don’t buy jewellery based on price, but on connection, story and desirability How the increased value of gold and silver boosts the worth of your handmade jewellery Your current stock is now more valuable - and how to price for profit at today’s market rates Why higher metal prices mean better profit margins for your jewellery business The growing trend of jewellery recycling, repurposing and bespoke commissions Why demand for handmade gold and silver jewellery is still strong despite rising costs How the rise in precious metal prices helps differentiate artisan jewellers from mass-produced high street jewellery The added value of hallmarks and authenticity, especially for UK jewellers I also share some practical tips for jewellers Whether you’re worried about rising material costs or want to learn how to thrive, not just survive, in this new market this webinar is full of reassurance, strategy, and inspiration.