Traffic vs Conversion ...Which Boosts ROAS? скачать в хорошем качестве

Traffic vs Conversion ...Which Boosts ROAS?

Visit: https://clientconversionacademy.com or our agency at https://chaosmap.com If your ROAS is bad and you’re running Facebook traffic campaigns, that’s the problem. In this video, I break down the real difference between Traffic campaigns and Conversion (Sales/Purchase) campaigns inside Meta Ads and explain why optimizing for clicks guarantees lower buyer quality and weaker return on ad spend. After 12+ years running Facebook ads across B2B and B2C markets, we’ve seen one mistake consistently hurt performance: optimizing for traffic instead of revenue. (ref: chaosmap.com) You’ll learn: Traffic vs Conversion campaigns explained Why traffic optimization hurts ROAS The math behind buyer-quality traffic How Meta’s algorithm actually optimizes How to properly set up a Purchase campaign How to improve ROAS for high-ticket coaching and consulting offers If you’re a coach, consultant, therapist, speaker, or expert running Facebook ads, this training will show you how to stop attracting clickers and start attracting buyers. Book a strategy session to implement this correctly, happy to help. #facebookconsulting #metaads