5 Free PR Hacks Using AI (That Actually Work) скачать в хорошем качестве

5 Free PR Hacks Using AI (That Actually Work)

In this episode of the Small Business PR Podcast, Gloria breaks down the biggest untapped opportunity for small business owners right now: using AI tools like Perplexity to get featured in media—and dominate AI search results—without hiring a PR agency. With traditional PR agencies charging thousands per month, Gloria shows founders a faster, more affordable path to visibility. She reveals how Perplexity is reshaping how product-based businesses land press, monitor trends, and pitch journalists with strategy and precision. The Golden Window for Small Business PR Right now, small businesses are in a once-in-a-decade window to leverage AI-powered search visibility. Gloria explains how AI-driven search recommendations are becoming the new SEO—and why being cited in media makes you 300% more likely to be found in AI search. By combining seasonal gift guide pitching with AI tools, founders can get featured faster than ever before. How to Use Perplexity to Get Featured Perplexity.ai isn’t just a search engine—it’s your new PR researcher. Gloria walks through her five-step system to use it effectively: Find Timely Angles – Plug in your brand name and URL to uncover trending topics and customer insights you can tie your story to. Research Competitors – See where similar brands are getting featured and adapt those media angles. Discover Gift Guide Opportunities – Identify seasonal and evergreen gift guides that are actively being written. Draft the Perfect Pitch – Use Gloria’s CPR Method (Credibility, Point of View, Relevance) to write compelling, journalist-ready emails. Monitor Industry Conversations – Stay on top of real-time trends journalists are talking about—so you can be first to pitch. The AI-Powered PR Workflow Gloria also shares her favorite pairing: Perplexity for research + ChatGPT for writing. Perplexity gives you real-time insights and citations; ChatGPT turns those into polished, engaging pitches. This combo removes 90% of the time and stress founders usually spend on PR. Why the Time Is Now Gift guide season, the rise of AI search, and the accessibility of free tools have created the perfect storm for small businesses. Gloria calls this the “Golden Triangle of Opportunity.” In her words: “It’s like blogging in the early 2000s or joining TikTok before it exploded. This kind of advantage for small businesses has never happened before—and probably won’t again for another decade.” Final Takeaway You don’t need a publicist, samples, or paid ads to get national press. What you do need is: ✅ Relevance ✅ Consistency ✅ Strategy If you’re ready to get your products featured in media and show up at the top of AI search, now’s the time to start. Resources Mentioned: Join the PR Secrets Masterclass Get the PR Starter Pack Join the Small Biz PR Pros Facebook Group DM the word “PITCH” to us on Instagram to get a pitching freebie   / gloriachoupr   Connect with Gloria Chou on LinkedIn   / gloriaychou   Join Gloria Chou's PR Community   / 428633254951941   Additional Resources: Listen On Your Favorite Podcast Platform Follow the Podcast Follow & Review on Apple Podcasts Are you following my podcast? If you’re not, I want to encourage you to do that today so you don’t miss any future episodes! I would also appreciate it if you would leave me a review! Reviews help me make sure I am providing the content that you need! Plus, you will be entered to WIN a 1:1 pitch writing session with me where I will help you find your press-worthy angle! Click here to review, select “Ratings and Reviews” and “Write a Review”.