How Jerry Jones Turned the Cowboys Into a Global Brand | The Deal скачать в хорошем качестве

How Jerry Jones Turned the Cowboys Into a Global Brand | The Deal

In this episode of The Deal, Alex Rodriguez and Jason Kelly talk to Dallas Cowboys owner, President & General Manager Jerry Jones about how he turned “America’s Team” into a global brand. In this conversation, they discuss the risks Jones took to redefine the role of National Football League teams, how he faces criticism and the high-stakes deals that have shaped his legacy, including the controversial trade of Micah Parson. 0:00 Introduction 0:40 Early encouragements 3:52 Buying the Dallas Cowboys 9:48 Making radical changes 11:38 Managing fallout from big trades 13:37 Tolerance for ambiguity 15:49 Nike deal 26:35 The life of a general manager 34:43 Cowboys are a family business 41:29 Blocking out the noise 44:35 Rapid Fire -------- Like this video? Subscribe: http://www.youtube.com/Bloomberg?sub_... Get unlimited access to Bloomberg.com for just $1.99 your first month: https://www.bloomberg.com/subscriptio... Bloomberg Originals offers bold takes for curious minds on today’s biggest topics. Hosted by experts covering stories you haven’t seen and viewpoints you haven’t heard, you’ll discover cinematic, data-led shows that investigate the intersection of business and culture. Exploring every angle of climate change, technology, finance, sports and beyond, Bloomberg Originals is business as you’ve never seen it. Subscribe for business news, but not as you've known it: exclusive interviews, fascinating profiles, data-driven analysis, and the latest in tech innovation from around the world. Visit our partner channel Bloomberg News for global news and insight in an instant.