[Grabber Lab] End-to-end tutorial for tracking UTMs in WooCommerce скачать в хорошем качестве

[Grabber Lab] End-to-end tutorial for tracking UTMs in WooCommerce

Lead tracking is essential for WooCommerce because it allows business owners to track the progress of potential customers from initial contact to purchase. By keeping track of each lead, businesses can identify areas of improvement in their sales process and optimize their marketing strategies to better target potential customers. Additionally, lead tracking can help businesses identify their most successful sales channels, enabling them to focus their resources on the channels that are driving the most conversions. If you're using WooCommerce but not doing lead attribution, then this video is essential viewing. It provides a thorough overview of how you can integrate lead attribution without needing any professional assistance. After watching this video, you'll be able to see which orders and leads came from where, allowing you to make more informed decisions about where to invest your limited resources. About the instructor: Haktan Suren is the original developer of HandL UTM Grabber and has dedicated his entire life to lead tracking and data analytics. He started his programming journey in high school and has developed several applications for marketers throughout his career. He is a big supporter of open-source and enjoys contributing to the open-source community sharing valuable tips in his blog, and developing applications. He has a Ph.D. in data science. Some important highlights: 00:00 Intro 00:31 What is required? 00:53 Section 1: How to track paid ads (Facebook, Google, Bing) 02:22 Proof that UTMs are being tracked all the way to the notification email and order page. 03:23 Deep-dive into the parameters tracked (Paid ads -gclid, fbclid, msclid-, Organic, Social and Referral parameters, Client ID, IP and Google Analytics client ID as well as _fbc and _fbp). 04:50 Section 2: How to track organic and referral traffic? 05:30 Proof that UTMs are being tracked all the way to the notification email and order page for organic traffic. 06:37 Section 3: How to track first/last touch attribute. More realistic and complex example. 07:59 Proof that UTMs are being tracked all the way to the notification email and order page for first/last touch. 08:12 How to interpret first/last touch attribution. For more information about UTM and what you can do, please visit our website https://utmgrabber.com #UTMTracking #woocommerce #woocommerceplugin #wordpress #wordpressplugin #UTMTracker #wordpressutmtracker #utm