Navigating the challenges of building a brand - with Zoe Chapman, Kiddiwhizz скачать в хорошем качестве

Navigating the challenges of building a brand - with Zoe Chapman, Kiddiwhizz

What does inventing a product really look like behind the scenes? In this episode, I’m joined by Zoe Chapman, inventor of The Whizzer, the world’s first compact, unisex portable toilet. Zoe shares how a very real parenting problem turned into inventing a product that’s now used by families, campers, travellers and adults with medical needs. We talk openly about the realities of building a product based business, from manufacturing and protecting your idea, to appearing on Dragon’s Den, selling on Amazon, and managing growth without big budgets or a team. This is a friendly, honest conversation for anyone thinking about inventing a product, or already building one and wondering if what they’re experiencing is normal. In this episode, we cover -How Zoe went from an idea on paper to inventing a product people genuinely need -Knowing when there’s enough demand to take a product to market -What manufacturing really involves when you don’t have funding -The reality of Dragon’s Den, before filming and after it airs -Selling on Amazon, visibility, margins and learning as you go -Burnout, resilience and why your why matters more than anything If you’re building a product business and feeling overwhelmed, this episode will help you feel reassured, informed and far less alone. Find Zoe here https://kiddiwhizz.com/ Instagram handles @kiddiwhizz @whizzer_world LinkedIn:   / zoe-a-chapman   Chapters 00:00 Introduction and meeting Zoe 03:00 The problem that led to inventing a product 08:40 Validating the idea and understanding demand 13:00 Manufacturing, factories and protecting your product 20:10 Behind the scenes of Dragon’s Den 25:00 What happens after the show airs 35:00 Selling on Amazon and managing margins 50:00 Lessons learned, burnout and resilience 01:03:15 Final advice for product based founders LET’S CONNECT Find me on Instagram -   / vickiweinberguk   Work with me - http://www.vickiweinberg.com/ Buy My Book: Bring Your Product Idea To Life - https://www.amazon.co.uk/Bring-Your-P... If you enjoy this podcast, and you’d like to leave a tip, you can do so here: https://bring-your-product-idea.capti...