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Join Graphic Designer Cory Hall on Adobe Live as he creates a brand identity for an organization that supports the LGBTQ community. Learn how to create brand guidelines starting from research and mood boards in Adobe XD. Then, Cory will show you how he concepts the brand’s image. From designing a logo to creating social media ads using Illustrator, Cory will show you his full process. Stick around for day two, where he’ll show you how he creates client mock-ups using Photoshop. Guest Cory Hall is a graphic designer and digital strategist based in Palo Alto, CA: http://www.coryallenhall.com/ Host Julia Masalska is a freelance graphic designer based in Colorado: https://www.behance.net/julia46df Join us on Behance: https://www.behance.net/live Chapters 00:00 Start 02:50 In depth introduction of Cory 06:50 Find Cory on the web 10:30 “Q Club” project overview 24:00 Work begins in Illustrator 28:30 Editing a typeface to create a custom wordmark 34:50 Advice for new designers starting their portfolios 36:00 Discussing the use of fonts in design 43:00 How to install/activate fonts on Mac and Windows 50:00 Cory and Julia talk about their design journey and experience 54:30 Discussing experience VS education 01:05:00 Connecting visually and communicating well with your client 01:21:30 where does Cory find his inspiration 01:25:50 Creating color palettes in Adobe Color 01:27:40 What is Adobe Capture? 01:28:30 What are CC Libraries? 01:30:00 What is Adobe Dimension? 01:32:00 Useful shortcut combos for working with text in Illustrator 01:33:00 How to use the Touch Type Tool feature 01:40:00 Quickly collecting HEX codes 01:43:00 how to use the Blend Tools to create objects Subscribe to Adobe Creative Cloud: https://adobe.ly/48Y1QJ1 Try Adobe Illustrator: https://adobe.ly/3PyMTWj Learn more about Creative Cloud: https://adobe.ly/3RTndnp About Adobe Creative Cloud: Unlocking creative potential goes beyond tools – it's about cultivating inspiration, fostering innovation, and mastering artistic expression. On the Adobe Creative Cloud YouTube channel, discover stories, concepts, and trends that ignite your creativity. We are your hub for creativity, connecting you with Adobe channels for detailed tutorials and product insights. Adobe® Creative Cloud™ brings together everything you need to create your greatest work. One membership gives you access to all Adobe professional creative desktop applications, plus new features as soon as they're available. Cloud storage ensures file access anywhere, even on mobile, streamlining concept sharing. Cloud-based services let you build websites, mobile apps, and content for any medium/device. With Behance integration, you can publish your portfolio on your own URL and plug into the world's largest creative community to get inspired, get feedback, and find new opportunities. Connect with Adobe Creative Cloud: Twitter: / creativecloud LinkedIn: / adobe-creative-cloud Facebook: / adobecreativecloud Instagram: / adobecreativecloud #Adobe #AdobeYouTube #AdobeCreativeCloud #AdobeIllustrator #AdobeDimension Conceptualizing a Brand’s Identity with Cory Hall - 1 of 2 | Adobe Creative Cloud • Conceptualizing a Brand’s Identity with Co...