Joris Beckers, co-founder Picnic | SparkOptimus CEO stories скачать в хорошем качестве

Joris Beckers, co-founder Picnic | SparkOptimus CEO stories

In the first episode of SparkOptimus CEO stories, Joris Beckers, co-founder of Picnic speaks with managing partner Alexandra Jankovich. He shares how the online supermarket is becoming the best milkman on earth by: ☑️ Offering minute-precise delivery ☑️ Eliminating food waste ☑️ Refunding customers without asking questions ☑️ Testing first and asking for “permission” later ☑️ Selling only products that customers really want Contents: 00:38 Buying groceries online – how Picnic removed initial customer barriers 01:22 Learning from the milkman-concept: a trusted visitor 02:18 Removing delivery fees 02:58 Turning the ‘taxi-model’ of delivery into a ‘bus-model’ 03:57 Reinventing the traditional value chain and product range 06:01 How to meet the customer needs by using data 06:35 Why Picnic developed an app to help their delivery people to drive more safely 07:33 Interlinking data in the supply chain 08:02 Why Picnic automatically gives refunds for ‘bad’ products 09:08 How data helps reducing food waste and providing data for producers 10:20 How to innovate along the entire supply chain and an example from health care 12:06 Tips for other scale-ups: foster positive energy 13:31 How to stand out amongst competitors 14:24 The advantages of inexperienced hires 15:14 How to maintain the innovative culture 15:42 The Zalando-effect for emerging digital businesses and the power of unit-economics 16:50 The next five years: becoming the best milkman on earth 18:05 Why Picnic started picking up parcels and how they dealt with the resistance from delivery companies 19:00 Why Picnic doesn’t train people to be nice, but hires nice people 19:19 Celebrating entrepreneurial milestones