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Brand archetypes help you identify your brand personality - and leverage your unique genius as an entrepreneur. Take the quiz: https://brandingquiz.com/quiz/ Often, entrepreneurs building brands report that discovering their archetypes gave them “permission” to fully be themselves. It’s one of the reasons (maybe my favorite reason!) that I value them so highly as a tool. In this video, I’m sharing some of my favorite insights about brand strategy using archetypes - like a quick brand archetype workshop. A great introduction to the archetypes - brand archetypes explained, how to use your brand archetype and brand personality examples! - • Brand Archetypes: Leveraging Their Power ------------------ Take the Brand Personality quiz! You’ll discover your unique strengths and the psychological triggers that will attract more of your ideal clients. Take the FREE quiz: https://brandingquiz.com/quiz/ (Pssst… the quiz has been taken 250,000+ times - by entrepreneurs like you. It’s fast, fun, and business-expanding!) ------------------ Ready for even more? Access my FREE Webinar: How To Build A Crystal Clear Brand That Attracts Your Ideal Clients WITHOUT COMPROMISING YOUR TRUE SELF, VALUES, OR BELIEFS! (Yep, it's free!) Enroll here: https://brandingquiz.com/crystal-clea... ------------------ You can join me, my team of branding experts - and my community of audacious dreamers and do-ers - in these places: Say hello on social: Facebook Page: / marketingkaye Instagram: / kayeputnam Pinterest: / kayeputnam ------------------ Some of my favorite branding tools & resources: (Some are affiliate links, which means if you buy through them, I earn a small thank-you credit or commission. I only recommend products that I use and love.) MY VIDEO SET UP: https://kit.co/kayeputnam/youtube-liv... MY FAVORITE BOOKS: Personal Development Books: https://kit.co/kayeputnam/self-develo... Branding Books: https://kit.co/kayeputnam/branding-books BUSINESS TOOLS & SOFTWARE I RECOMMEND: Transcribe video to repurpose, captions & more: http://bit.ly/KayeRev (free $10 to try it!) Set up & sell an online course: http://bit.ly/KayeTeachable Host live or evergreen webinars: http://bit.ly/KayeEZWebinar Build a lead-generating quiz: http://bit.ly/interactquizzes Archetype-specific templates & assets: http://bit.ly/KayeCM Drag & drop launch funnels: http://bit.ly/KayeCF I use Divi to build 99% of sites for me & clients: http://bit.ly/KayeDivi & prefer to host on WPEngine: http://bit.ly/KayeWPEng (get 2 months free!)