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Hiring social media support shouldn’t feel confusing — but for many CEOs, it does. In this video, we break down the difference between a social media manager vs agency, a social media manager vs strategist, and how to know what kind of marketing support for founders actually fits your business. If you’ve ever hired a social media manager and still felt stuck… or invested in strategy without the capacity to execute… this conversation will help you understand where expectations break down and how CEOs should think about outsourced marketing strategy. We cover: ⬛The real role of a social media manager vs agency ⬛How a marketing strategist differs from a social media strategist ⬛When CEOs should delegate social media — and to whom ⬛How social media fits into your larger content marketing ecosystem ⬛Why CMO-level marketing support changes everything Whether you’re navigating social media burnout for business owners or trying to decide if it’s time to hire an agency, this video will help you make informed, strategic decisions. ✨ Ready to delegate with clarity? View the Service Guide to explore CMO-level marketing support designed for founders who want consistency without burnout. 👉 Subscribe for more CEO-level marketing strategy 👉 Share this with a founder who’s ready to outsource smarter Chapters 00:00 Defining Our Titles in Business 02:51 Understanding Roles: Manager vs. Strategist vs. Agency 05:40 The Importance of Strategy in Marketing 09:02 Choosing the Right Support for Your Business 11:47 Empowering Yourself as a CEO