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In this episode, Simon Leadbetter, founder of We Are Unchained, and the driving force behind The Voice of the Agent research. sat down with Chris Webb from The Estate Agent Consultancy Podcast. Together, the episode unpacks the latest findings and, more importantly, what they mean in practice for agents navigating today’s market. The data raises some uncomfortable truths and a few timely opportunities. In this conversation, we explore: • Why The Voice of the Agent is shifting to a monthly release • What changing consumer behaviour is really telling us • The 195-day journey from instruction to completion, and why it matters • How technology and AI are starting to reshape the process • Why brand visibility alone doesn’t always translate into instructions If you’re looking for a clearer, more grounded view of where the market is heading and how agents can respond in 2025, this discussion offers insight you can genuinely act on.