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What Is PII? Understanding Personally Identifiable Information & Compliance Basics What exactly is Personally Identifiable Information (PII), and why does it matter so much? This video walks you through the changing definitions of PII, how it’s categorized, and what compliance looks like under different regulations. In this video, you’ll learn: ✅ The difference between linked and linkable information ✅ What counts as PII under NIST and other standards ✅ Examples of data that need stronger protection ✅ Why PII compliance is confusing but necessary ✅ A basic checklist to help assess your own compliance Something like a first name is not PII, because it’s likely that many people have that first name. However, a full name — first, middle, and last — is considered PII by many organizations. It’s much less likely that many people have that same full name. Whether you’re a business owner, developer, or privacy-conscious individual, understanding PII is a must in today’s data-driven world. Stay secure and aligned with evolving privacy laws. LEARN MORE: https://insights.searchbug.com/person... 🔔 Like, share, and subscribe for more videos like this. #PII #dataprivacy #identitytheft #piicompliance #privacyprotection #Searchbug #linkedinfo #linkableinfo #datasecurity #compliancechecklist #NISTdefinition #cybersecuritytips Tags: what is pii, pii compliance, personally identifiable information, types of pii, data privacy, identity theft protection, nist pii definition, pii examples, compliance checklist, data protection laws, linked vs linkable pii, privacy compliance, pii vs non pii, secure personal data, how to protect pii, searchbug . . . Find us here on Social Media: Follow us on Facebook / searchbuginc Follow us on Twitter https://twitter.com/#!/searchbug Follow us on Linkedin: / searchbug Join our Data Cleansing Group: / 1958809 Articles to Improve your bottom Line: https://www.searchbug.com/info/ Searchbug on YouTube: / searchbug Searchbug Mission: To find, extract, process, and present personal information from online databases in order to find missing persons, confirm and correct contact data, as well as clean and update offline contact information.