How To Build A Digital Marketing Portfolio скачать в хорошем качестве

How To Build A Digital Marketing Portfolio

In this video, I will be showing you what content you should include in your digital marketing portfolio! ------------------------------------------------------- How To Build A Digital Marketing Portfolio: 0:00 Intro 1:22 Summary of content 1:34 #1 Customer Onboarding Flow 2:40 #2 Lead Generation Quizzes 4:08 #3 Product Finder Quizzes 6:35 #4 Review Generation Flow 9:19 #5 Smarter Forms 11:30 Outro ------------------------------------------------------- 2 MONTH PROMOTION ENDED. USE THE FREEMIUM INVOLVE.ME HERE: https://app.involve.me/ ------------------------------------------------------- Check out some of our other videos: How To Make A Review Funnel:    • How To Make A Review Funnel   How To Automate Your Customer Onboarding Process:    • How To Automate Your Customer Onboarding P...   ------------------------------------------------------- Follow us on our other social media platforms: Facebook:   / involvemeapp   LinkedIn:   / involvemeapp   Twitter:   / involvemeapp   ------------------------------------------------------- Interested in more? Check out our blog: https://www.involve.me/blog/ ------------------------------------------------------- NPS Feedback Survey Template: https://app.involve.me/template/promo... Template Gallery: https://app.involve.me/templates ------------------------------------------------------- 1. Customer Onboarding Flows When I say customer onboarding flows, I mean making an automated flow for your client’s new customers. An onboarding flow that segments customers early on has two benefits for your clients: It helps your clients see what’s most in demand It helps their customers get personalized content Personalization is crucial when you’re expecting people to convert. 72% of customers will only engage with personalized messaging. An onboarding survey will help you segment customers by their goals, issues and interests so you can personalize all the content you send them. 2. Lead Generation Quizzes BuzzFeed quizzes have a 96% completion rate. The average landing page converts about 20% and that’s only if it’s in a well targeted ad or email. Lead generation quizzes are the future. Not only will these quizzes get your clients more leads out of the same budget, but they’ll also make a stand out addition to your portfolio. 3. Product Finder Quizzes Product finders are exactly what they sound like: they help you find the best product for each customer. They quiz customers about their expectations and preferences. A quiz just happens to be the perfect vessel to deliver an engaging and personal experience. They help you get more people to answer your questions by making it less about what you’re trying to sell and more about what the customer needs. Which is why Forbes predicts interactive content like quizzes and personality tests to be an upcoming marketing trend. Benefits of Product Finders The perfect product finder is not much more than a series of questions you’re already asking your customers at different points in their journey. Asking the right questions in the right way can have a notable impact on your conversion rates. Product matching quizzes help you get: More out of your advertising budget. More personalized onboarding. More reach through viral loops. 4. Review Generation Flows Companies with at least 200 online reviews generate twice as much revenue. But how do you get 200 reviews? It’s a big challenge. Exactly the kind of challenge business hire marketing agencies for. Every major company automates review generation. So learning how to do it and immediately setting it up for every new client will make your agency stand out. 5. Smarter forms Forms need to feel personal. They need to establish trust and encourage honesty. If you send people a useless form, you’ll get useless answers. So how do you make a better form for your clients? A form that’s worthy on your portfolio needs to be 3 things: 1. Conversational. It should be able to skip irrelevant questions and adjust the course of action, like a human would in a conversation. 2. Mobile-first. Most of the world’s online traffic is mobile. It’s likely one of the issues your clients need help with. Showing off mobile friendly design on your agency portfolio is a smart move. Go mobile or go home. 3. Different strokes for different folks. Filling out a form should never be the end goal of forms. What happens immediately afterwards is just as important. If they filled out a form, that means they’re interested. Nurture that interest immediately. Land people on different pages based on what they tell you about themselves. A smart form doesn’t just collect data. It’s a personal conversation with your audience that can help you nurture their interest. #digitalmarketingagency #digitalmarketingagencyportfolio #digitalmarketing