Is Austin’s New Logo Really Worth $1.1 Million? скачать в хорошем качестве

Is Austin’s New Logo Really Worth $1.1 Million?

The City of Austin’s new $1.1 million logo is not a huge hit (https://nypost.com/2025/09/06/us-news...) , especially among the thousands of people who’ve signed a petition to “stop” it (https://x.com/mkelly007/status/196403...) — but city officials are hoping that will soon change. Starting Oct. 1, the logo will be all over the city’s social media accounts and website, and other changes will be coming too (https://www.kvue.com/article/news/loc...) , like shortening city departments and moving away from using acronyms. The wavy A (https://www.fastcompany.com/91398484/...) , in colors inspired by our “greenbelts, lakes, skyline sunsets, and bluebonnets (https://www.austintexas.gov/page/aust...) ,” replaces a seal that a San Francisco man designed for a contest, winning $50, in 1916, as well as hundreds of department-specific logos. But is it worth it? And will Austinites come around? Host Nikki DaVaughn is joined by Jessica King, Austin’s chief communications director; and Yasmin Wagner, the city’s web and creative services manager, to get into it all.  Want some more Austin news? Then make sure to sign up for our Hey Austin newsletter (https://austin.citycast.fm/subscribe-...) .  And don’t forget– you can support this show and get great perks by becoming a City Cast Austin Neighbor at membership.citycast.fm (http://membership.citycast.fm/)   Follow us @citycastaustin (  / citycastaustin  ) You can also text us or leave a voicemail (about:invalid#zCSafez) .  Interested in advertising with City Cast? Find more info HERE (https://citycast.fm/advertise/)   Learn more about the sponsors of this September 15th episode: • Texas Renaissance Festival (https://www.texrenfest.com/) • The Texas Tribune Festival (https://festival.texastribune.org/eve...) • New Waterloo - Trick Hat Workway (https://trickhatworkway.com/)