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Anna Tran is a Strategic PR Consultant, co-founder and the public face of the PR division at Level Up with Anna. https://levelupwithanna.com/ She helps coaches, consultants, financial professionals, and corporate brands get featured in top-tier outlets like Forbes, USA Today, and Business Insider. 00:00 - 00:15 "Building a relationship with your audience is crucial because it helps them understand who you are, what your values are, and what the solution you want to provide or the value you want to provide for the audience.” — Anna Tran 00:16 - 00:33 Welcome to Peppershock Media’s Marketing Expedition Podcast 00:34 - 01:02 Anna’s Background 01:03 - 04:27 Marketing Essentials Moment: Micro Moments in Marketing 04:28 - 06:13 Welcome to the show, Anna! 06:14 - 08:20 The Importance of Storytelling in PR 08:21 - 10:08 Case Study: Helping a Leader Build Trust 10:09 - 12:24 Door-to-Door Sales: Building Connections 12:25 - 15:30 Creating Thought Leadership and Authority 15:31 - 18:52 Current Trends: Leveraging AI in Marketing 18:53 - 19:28 Join us on January 15th, 2026 for our annual interactive workshop, New Marketing Trends for the New Year, hosted by Peppershock Media! https://marketingtrendsevent.com/ 19:29 - 22:11 Mentorship and Inspiration in Anna's Journey 22:00 - 24:23 Challenges in the Evolving Media Landscape 24:24 - 26:00 Marketing Dreams 26:01 - 29:13 Qualifying Leads: The Funnel Process 29:14 - 31:20 Reach out to Anna at Level up with Anna PR (https://levelupwithanna.com/) 31:21 - 34:14 Building Relationships 34:15 - 37:16 Handling Spam and Fake Leads 37:17 - 39:10 Thank you so much, Anna! Share this podcast, give us a review, and enjoy your marketing journey! 39:11 - 39:56 Join the Marketing Expedition Community today! Like what you hear, but need more information? Meet with Rhea Allen https://peppershock.com/book-rhea/ #BrandBuilding #PR #PublicRelation #MarketingEssentialsMoment #MicroMoments #FreshMarketingStrategy #MarketingTips #AITools #AITrends #Storytelling #Authenticity