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Welcome to another compelling episode of Health Unlocked: The Power of Salutogenesis, where host Jasen Petersen dive deep into the challenges of bringing innovative healthcare solutions to the world. In today's episode, we cover our core theme around the cost of doing good, and how hard it is to help people. Jasen navigates the complex maze of bureaucratic nightmares and unexpected hurdles faced by revolutionary ventures like Eudaimonia and IBAL. Jasen opens up about the relentless fight against a system designed more for profit than for curing diseases. He shares personal stories of sacrifices, from losing the house his father built to battling those trying to control his proprietary innovations. This episode offers an eye-opening perspective on resisting a profit-oriented healthcare system and striving to build something meaningful beyond it. Get ready to explore how resilience, vision, and a community-driven approach can make an indelible impact in the world of health. Whether you're a healthcare provider, investor, or someone passionate about making a difference, this episode will undoubtedly pique your interest. Stay tuned and join us on this transformative journey. Timestamps: 00:00 Navigating Credibility in Digital Age 06:07 "Eudaimonia: Vision of Human Flourishing" 11:02 Unexpected Zoning Issue Delays Business 16:26 Case Management Challenges and Rezoning 26:41 "Lost Cancer Remedy Led to Tragedy" 30:32 Shifting Blame for Bold Claims 37:08 Inventor Exploited by Lawyers? 42:21 "Resilience Against Systemic Challenges" 44:19 Trusting in People Despite Risks 53:41 Mission-Driven Biotech Approach 58:17 Transparent Investments in Ion Gel Innovation 01:04:36 "Global Distribution & Development Strategy" 01:07:23 Bureaucratic Battle for Intellectual Property Quotes, Hooks, & Timestamps: "Eudaimonia and the Quest for a Flourishing Life": "Eudaimonia is about grow. Growing into the best version of yourself through learning, virtue and, and meaningful action." — Jasen Petersen [00:06:25 → 00:06:35] "Zoning Loopholes for Ministries": "And so they mentioned that it was zoned mountain residential even though it has two large commercial buildings on it. They said but that wouldn't be an issue because the previous ministry or church that that was here, that their, their special use allowances would just carry over to our ministry if we started within 180 days technically. But they also assured me that they wouldn't actually enforce that deadline if we were a little late because they, how'd they put it, we're not in the business of shutting down ministries or something like that." — Jasen Petersen [00:07:40 → 00:08:16] The Struggle for Survival Against Bureaucratic Delays: "And our assumptions were wrong and I don't know why it took, what's that, six, seven months to conclude that the evidence that we supplied them, they said didn't sufficiently prove that we started in time." — Jasen Petersen [00:11:43 → 00:12:00] The Pitfalls of Trusting a 'Rubber Stamp Process': "Now when I expressed this to our lawyer, he came back and said, oh no, no, you don't understand it. This is just going to be a rubber stamp process because the property is zone drawn and, and PNZ wants to fix it. And he sent that exact same verbiage rubber stamp process to them as well. And they didn't object." — Jasen Petersen [00:13:03 → 00:13:28] "Community Concerns in Zoning": "So at the first community meeting, this is where, you know, you put up signs and then they let the community come and voice their concerns." — Jasen Petersen [00:15:16 → 00:15:27] The Struggle of Innovation: "I guess sometimes when you refuse to sell out and when you build a mission around helping people, it's possible to do something that actually makes a difference." — Jasen Petersen [00:42:21 → 00:42:34] Trust and Naivety in Modern Relationships: "I want to be the type of person who believes in people. So even knowing that many times I'm going to be taken advantage of, I prefer to trust somebody until the trust is broken, if that makes sense." — Jasen Petersen [00:45:02 → 00:45:20] Revolutionizing Healthcare with Ion Gel: "It's realistic to think that the ion gel can make the threat of amputation almost a thing of the past for diabetic wound and maybe eliminate or significantly reduce surgical site infections and hospital-acquired infections." — Jasen Petersen [00:58:58 → 00:59:16] Show Website - https://powerofsalutogenesis.com/ Ionic Alliance Foundation Website - https://iaf.care/ Jasen Petersen's LinkedIn - / jasenepetersen TopHealth Media Website - https://tophealth.care/