Michel Laporte Godorn and Bruno Gavino @voiceofexperts скачать в хорошем качестве

Michel Laporte Godorn and Bruno Gavino @voiceofexperts

🥋 The "Black Belt" Mindset in Business Michel views entrepreneurship through the lens of full-contact karate. Success isn't about the "Ferrari lifestyle"; it’s about the "student mentality." Process vs. Results: Results are "dead" (the past). The process—your daily habits, mindset, and strategy—is a "living thing" that creates the future. The Purgatory of Entrepreneurship: Expect hits and adversity. Like Rocky Balboa says, it’s about how hard you can get hit and keep moving forward. Maturity and Patience: A "Black Belt" in sales knows when to wait and when to strike, whereas a beginner wastes energy on high-pressure, low-result tactics. 📈 The Philosophy of "Impact Sales" Michel argues that most entrepreneurs fail because they focus on their solution rather than the market's pain. Product is Secondary: In a sales strategy, the product matters less than understanding the buyer's behavior and the "reasons for change." From Pressure to Partnership: Move from a "closed fist" (demanding a sale) to an "open hand" (inviting the market). This creates trust rather than desperation. Psychological Trust: Clients can "smell" financial desperation. A defined sales process removes this scent by creating a predictable flow of leads and deals. 🤖 AI and the Future of Sales (2026 and Beyond) Michel welcomes AI but warns against "black-and-white" thinking. Tools vs. Knowledge: Buying a tractor doesn't make you a farmer. AI is a tool that is only as effective as the underlying market strategy. Hybrid Solutions: AI will handle the "simple" parts of sales (back-office, reminders, cold outreach), but human interaction remains critical for complex, high-trust, B2B sales. First Principles: Crack the code of your market's buying behavior before you attempt to automate it. Full Transcript at: