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✎ Get free access to our vault of PDF summaries for every YouTube video here: https://believe.evancarmichael.com/th... ✎ Dean Graziosi shares his approach to business and marketing, focusing on the combination of tactical strategies and a deeply authentic, heart-driven mindset. He emphasizes that success in marketing isn’t just about the technical details—like headlines or ad length—but about being so passionate about what you do that you feel it’s a disservice not to share it with the world. His approach centers on building a genuine connection with his audience, addressing their fears, dreams, and challenges, and focusing on value over the hard sell. This mindset makes him unafraid to advertise extensively, knowing that delivering value will ultimately lead to impactful relationships and sales. In terms of marketing tactics, Dean shares how he uses direct response marketing to drive traffic to his sales pages, where he offers his book for free plus shipping. He views every piece of content, whether it’s a video or a post, as a way to build relationships and deliver value, rather than just making a sale. Through his ads on platforms like Instagram, YouTube, and Facebook, he narrows his focus to specific demographics, ensuring that his messaging resonates deeply with the right audience. Dean's method involves constant testing and tweaking to improve conversions, understanding that even small improvements in conversion rates can significantly impact the success of a campaign. On the personal side, Dean reveals his commitment to living authentically and showing both the successes and struggles of his life. He talks about the struggles he faced during a difficult divorce, acknowledging how personal growth practices helped him navigate this challenging period. This experience, along with his journey of healing and self-reflection, has made him more open to sharing his personal life with his audience. He believes that people are not looking for perfection but for real, raw experiences that make them feel understood and inspired. This authenticity is now a core part of his brand as he moves forward in his mission to make a meaningful impact on others. ★★★ JOIN ME LIVE ★★★ • I go live every week. Join me & ask your questions: http://evancarmichael.live/ • or You can ask your question in our Discord: http://evancarmichael.biz ★ BOOKS ★ • Momentum: https://amzn.to/3kJZIAv • Build to Serve: https://amzn.to/3XZiCSg • Your One Word: https://amzn.to/3R9qVII • The Top 10 Rules for Success: https://amzn.to/3JcNZVe • 254 Confidence: https://amzn.to/3jdh9c2 ★ RECOMMENDED VIDEOS FOR YOU ★ If you liked this video, you'll love these ones: • "Passion... Always... ALWAYS... Wins!" - Dean Graziosi - • This is How to Build Confidence and Thrive... • Get GREAT - Dean Graziosi - • Видео • "Being The UNDERDOG is Actually Your GIFT!" - • How Being the Underdog Can Fuel Your Succe... ⚑ SUBSCRIBE TO MY CHANNEL ⚑ If you want to do great things you need to have a great environment. Create one by subbing and watching daily. http://www.youtube.com/subscription_c... ツ CONNECT WITH ME ツ Leave a comment on this video and it'll get a response. Or you can connect with me on different social platforms too: • My Live Calendar: http://evancarmichael.live/ • Instagram: / evancarmichael • Tiktok: / evancarmichael • Discord: http://evancarmichael.biz • Twitter: / evancarmichael • Linkedin: / evancarmichael • Facebook: / evancarmichaelcom • Website: http://www.evancarmichael.com ----------------------------------------------------------------------------- Thank you for watching - I really appreciate it :) Much love, Evan #Believe