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The video discusses the growing need for specialized in-home memory care, particularly for individuals with Alzheimer's and dementia, and how Granny NANNIES addresses this crisis. Meghan Phelan of Granny NANNIES is interviewed on Inside South Florida. Key points of the discussion: Growing Demand for Care: The Alzheimer's Association's new annual report shows a diagnosis rate reaching 7 million for the first time. This has led to a significant increase in demand for in-home care services specifically designed for cognitive impairments. Families are reaching out for services earlier to keep their loved ones at home, where surroundings are familiar. Industry Turning Point: The growing number of Alzheimer's diagnoses means that memory care, which used to be a niche service, should now become the core of service for agencies and entities in the senior care industry. This requires expanding services, training, and funding. Caregiver Needs: There is a great need for caregivers who are specifically trained for the nuances of Alzheimer's and dementia. If the industry does not keep up with this demand, there is a risk of a gap in services, leaving families without the care they need. Recruiting caregivers is a constant challenge, especially since working with cognitive impairments requires a special individual. Granny NANNIES' Approach: Granny NANNIES offers comprehensive, personalized in-home care tailored to each client's unique needs. They ensure that caregivers for clients with Alzheimer's or dementia have specific training, verified by the Department of Elder Affairs. Granny NANNIES wants families to know they are not alone and believes that focusing care around dignity, education, and community can change memory care for the better. Resources: Viewers are encouraged to visit granny.com/miami and follow Granny NANNIES South Florida on Instagram and Facebook (@granny nannies South Florida) for tips and resources.