Freight forwarder's sales visits and the quoting follow up flow скачать в хорошем качестве

Freight forwarder's sales visits and the quoting follow up flow

In today’s video, I am going to dig deeper into the post-visit communication. We will talk about what can you do to maintain your relationship and to let the client remember you after you went there, but not needing to make another visit. In my last article, I talked a little bit about that and how some marketing tools can help your freight forwarding sales department automate some responses, nurture the client by sending a flow of e-mails and also pointed out the benefits of using a follow-up dashboard. We all know that in the freight forwarding business, all sales executives have visit goals that they need to fulfill, right? And those objectives, normally, are really aggressive. Weekly, a sales executive usually stays 3 or 4 days out making visits, and on the other days, he is planning next week's appointments. That brings us to their first pain: staying out of the office too much. There are so many visits to be made that every sales professional takes a lot of time to return to the office and have the agenda to do a follow-up or get in touch with his prospects. What does that mean? The main purpose of the visit is to try to enter that client’s quotation flow, right? They have shipments coming from Asia, Europe, the US, and you want to be a part of that. You want them to make a price quote with you so you can be inside their quote’s flow. But, since you have so many other visits to make, you can’t get in touch with them right after your talk to make them remember you, to thank them for their time, show that you are interested, what your company has to offer and why they should include you in their flow. So, what can we do? We all know that client visit is necessary, but we need to create an ideal way to enter the prospect quotation flow and start diminishing the number of visits, and, with that, gaining our clients' trust and making them give us a chance. Check out my last article:   / marketing-tools-support-freight-forwarder-...