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In this Zoom conversation, Steve Williamson and Travis Stovall use the example of a real-world business presentation that raises a deeper question we can all relate to: What if effective communication isn't about treating others how you want to be treated, but how they need to be treated? They explore how people's natural wiring affects the way they send and receive information, and why assuming shared preferences often leads to miscommunication. Travis notes that even people raised in the same household can have fundamentally different communication needs. Together, Travis and Steve reframe the classic Golden Rule and offer a more accurate lens: "Treat others the way they need to be treated." Related read: "The Myth of The Golden Rule: Treating Others How You'd Like to be Treated" The Golden Rule is easy to understand: treat others the way you'd like to be treated. There's a lot of wisdom in that. Too bad it's (almost) completely wrong. https://erep.com/blog/the-myth-of-the... Who you're hearing from Steve Williamson works on communication, motivation, and human behavior, with a focus on helping people make sense of patterns they experience in their own lives and relationships. He leads content and digital strategy at eRep. Travis Stovall is the CEO of eRep and a business leader who works daily with teams navigating responsibility, motivation, and results. Learn more At eRep, we study motivation, alignment, and how people naturally contribute their energy. One of the tools we use is the Core Values Index (CVI), an assessment designed to help people understand what energizes them, what drains them, and why certain patterns show up the way they do. Learn more at: https://erep.com/core-values-index/ Chapters 00:00 A room full of different personalities 03:07 The impact of communication styles 06:30 Everyone has a default style 07:07 Nature vs. nurture 07:49 Appreciating differences in wiring 08:51 Tailoring the message 10:25 What shared hardwiring looks like 11:10 The "Platinum Rule" shift 12:30 More signs that wiring is innate TOTAL LENGTH: 12m 56s #communication #selfawareness #relationships #motivation