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We're back with Season 2 of The HCD Mindset! Mindset, an HCD vidcast series, is a weekly segment of curious conversations on the tools and methodologies best utilized in the market research industry in conversation with Michelle Niedziela, PhD, VP of Research & Innovation, & Kathryn Ambroze, Manager of Behavioral & Marketing Sciences, at HCD Research. In this series, both Michelle and Kathryn will meet with various guests to discuss plenty of interesting info such as personal journeys in consumer research, relevant topics that our hosts and guests specialize in, & more! In today's episode, Kathryn and Michelle sat down with Darwin Millard, Founder & Owner of TSOC LLC. Darwin Millard is an active member of ASTM International’s technical committee D37 on Cannabis which is an international group dedicated to the development of voluntary consensus standards for the global cannabis/hemp industry. Darwin is the Subcommittee Vicechair of D37.04 on Processing and Handling of Cannabis and Cannabis-derived Products, and the Co-chair of Subcommittee D37.07 on Industrial Hemp. He has been active in cannabis policy change and an advocate of the cannabis plant for over a decade. Darwin Millard specializes in mechanical and solvent based extraction methodologies for isolating highly volatile terpenophenolic secondary metabolites from botanicals. For the past 15-years, Darwin has been focusing on the extraction and manufacture of nutraceutical products comprising of phytocannabinoids and other bioactive constituents from the cannabis plant. He works with clients to design and implement cost-effective built-for-purpose phytocannabinoid processing and herbal product manufacturing solutions. Michelle on LinkedIn: https://bit.ly/33Qlcin Kathryn on LinkedIn: https://bit.ly/2JgAbZA Darwin on LinkedIn: / darwinmillard HCD Research... LinkedIn: / hcd-rese. . Twitter: @HCDNeuroscience https://bit.ly/2QN1DSL @HCDResearchInc https://bit.ly/2QQS0mf Facebook: / hcdresearch Instagram: @hcdresearch https://bit.ly/2UFg24O