Cracker Barrel CEO Finally Addresses ‘Woke’ Rebrand Controversy | The Glenn Beck Podcast | Ep 275 скачать в хорошем качестве

Cracker Barrel CEO Finally Addresses ‘Woke’ Rebrand Controversy | The Glenn Beck Podcast | Ep 275

“I feel like I’ve been fired by America,” says Cracker Barrel CEO Julie Masino, in a vulnerable tell-all that goes behind the scenes into the explosive Cracker Barrel rebrand which Glenn describes as “stupid from start to finish.” In August 2025, Cracker Barrel unveiled a minimal new logo with modern fonts, cozy colors....no nice old man....and no BARREL for him to lean on. But it wasn’t just the logo; the restaurant chain was also getting a “modern” remodel. In short: We hated it. Social media erupted with brutal reviews, calling it “minimalist,” “soulless” and “downright ugly.” Cracker Barrel stock tanked, their attempt to tamp down the pushback backfired, and it looked like this was their “Bud Light moment.” But then, Cracker Barrel surprised us. They listened. Within weeks, they scrapped the new logo, reinstated the original, and hit pause on every remodel. “Covid even made Cracker Barrel start drinking,” says Doug Hisel, Senior Vice President of Store operations, as he takes Glenn behind the scenes as to what REALLY led to moment that brought Cracker Barrel to its knees. In Julie’s first interview since her time on “Good Morning America” when she said the response to the new logo, “was overwhelmingly positive,” she is here to say to America: “I’m sorry....I regret it.” Now the question is: will America forgive her? Watch Glenn's tour of Cracker Barrel's massive antiques warehouse here:    • A Secret Cracker Barrel Warehouse Holds th...   GLENN’S SPONSORS: Relief Factor: If you’re living with aches and pains, see how Relief Factor, a daily drug-free supplement, could help you feel better and live better. Try the 3-week QuickStart for just $19.95 by visiting https://ReliefFactor.com. Audien Hearing: The Atom X hearing aid from Audien is a beautifully designed, ready-to-go device made by audiologists who actually listened to what people want — less clutter, less confusion, less fiddling around. Visit https://AudienHearing.com and take control of your hearing today. American Financing: American Financing can show you how to put your hard-earned equity to work and get you out of debt. Dial 800-906-2440, or visit https://www.americanfinancing.net. PreBorn: Together, we can end the tragedy of abortion, one mother and baby at a time. To donate securely, dial #250 and say the keyword “baby,” or visit https://preborn.com/glenn. 00:00 — Intro 03:30 — Impact of COVID-19 on Staffing and Menu 05:00 — Employee Turnover and Kitchen Challenges 07:43 — Company Performance and Declining Guest Numbers 10:13 — Menu Innovations and Competition 13:14 — The Decision to Change Brand and Logo 14:54 — Guest Reactions and Brand Identity 15:59 — Traditions, Values, and Apology 18:33 — Remodeling Intentions & Guest Comfort 25:32 — Discussion on DEI and Company Culture 29:42 — Reflections on Brand, Mission, and Public Perception 32:16 — Societal Changes and Business Philosophy 34:01 — Leadership Reflections and Looking Forward ► Click HERE to subscribe to Glenn Beck on YouTube: https://bit.ly/2UVLqhL ► Click HERE to subscribe to BlazeTV: get.blazetv.com/glenn ► Click HERE to subscribe to BlazeTV YouTube:    / @blazetv   ► Click HERE to sign up to Glenn's newsletter: https://www.glennbeck.com/st/Morning_... Connect with Glenn on Social Media:   / glennbeck     / glennbeck     / glennbeck