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In this episode of Symplicity Conversations, Catherine Ripley speaks with Crystal Joramo, Vice President of Strategic Alliances at CommunityWFM. They discuss the critical role of workforce management in enhancing employee experience and operational efficiency, the importance of partnerships in the industry, and the impact of AI and automation on workforce management. Crystal shares her career journey, insights into the evolution of workforce management, and the unique position of Community WFM in the market, especially following its acquisition by RingCentral. The conversation emphasizes the need for businesses to modernize their workforce management strategies to improve customer and employee satisfaction. https://symplicitycom.com/ Chapters 00:00 Introduction to Workforce Management and Community WFM 02:08 Crystal Joramo's Career Journey 05:39 Understanding Workforce Management 08:52 The Importance of Automation in Workforce Management 11:47 The Evolution of Workforce Management 13:08 Community WFM's Unique Position in the Market 15:04 The Role of Partnerships in Workforce Management 16:10 Strategic Partnerships and Market Positioning 21:49 AI and Data-Driven Workforce Management 26:16 The Future of Workforce Management Technology 32:12 Understanding Workforce Dynamics and Agent Roles