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#DMARC #DMARCbis #EmailSecurity #EmailAuthentication #Cybersecurity #Deliverability #RFC #IETF #BIMI #DKIM #SPF Chapters 0:00 – Welcome and introduction to DMARCbis 0:48 – Why DMARCbis exists and why now 3:42 – Are DMARCbis and new sender requirements related? 5:01 – Is DMARC effective for stopping abuse and improving deliverability? 6:30 – What changes for senders in DMARCbis? 7:16 – DNS Tree Walk explained (high-level) 8:18 – DMARCbis tag changes: np, sp, pct, and testing 15:37 – What “full participation” in DMARC really means 18:14 – Receiver responsibilities and reporting expectations 20:52 – DNS Tree Walk deep dive (receiver perspective) 24:40 – DMARCbis as an evolution, not a revolution 25:46 – DMARC and mailing lists: practical guidance 29:12 – DMARCbis adoption timeline and what to expect 33:52 – DMARC value, ROI, and what’s next DMARC is evolving, and DMARCbis marks the most significant update to the standard in nearly a decade. In this fireside Q&A, Dan Levinson, Customer Success Director at Sendmarc, sits down with Todd Herr, Principal Solutions Architect at GreenArrow Email and co-editor of DMARCbis, to break down what’s changing and what domain owners, senders, and receivers need to know. You’ll learn: Why DMARC moved from an informational RFC to a proposed standard document What the DNS Tree Walk changes for large and complex domains How the new np tag differs from sp, and who it’s really for Why the pct tag was removed and what replaces it What “full participation” in DMARC now means in practice How DMARCbis addresses real-world issues like mailing lists, reporting gaps, and privacy This conversation cuts through common misconceptions and explains DMARCbis based on how email authentication works in practice today. Whether you’re responsible for email security, deliverability, or compliance, this video will help you understand what DMARCbis changes – and what it doesn’t. Links mentioned RFC 9091: https://www.rfc-editor.org/rfc/rfc909... RFC 7489: https://www.rfc-editor.org/rfc/rfc7489