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Film Self-Distribution with Alrik Bursell

In this episode, we dive deep into the world of indie filmmaking and self-distribution with Alrik Bursell, filmmaker and co-host of the Making Movies is Hard podcast. Alrik shares his journey, from creating his first short film Strange Thing to releasing his feature film The Alternate and building an engaged audience along the way. We cover everything you need to know about self-distribution, including: Why self-distribution is becoming increasingly popular. Practical strategies to build an audience before your film is even shot. What indie filmmakers can realistically expect to earn from self-distribution. Organic and paid marketing tactics to boost your film's visibility. The role of PR in amplifying your film’s reach and how to collaborate effectively with PR teams. Common mistakes filmmakers make and how to avoid them. Alrik also shares insider tips on working with platforms like Tubi, optimizing your metadata and posters for maximum impact, and choosing the right distribution path for your film. Whether you’re a first-time filmmaker or an experienced producer looking to level up your distribution strategy, this episode is packed with actionable advice to help you take control of your film’s release and connect directly with your audience. 📌 Mentioned in the Episode: The Alternate: Alrik’s latest feature film available on Tubi and Amazon Prime. Making Movies is Hard Podcast: Insights and tips for indie filmmakers. 🔗 Follow Alrik: Making Movies is Hard Podcast: https://www.makingmoviesishard.com/ Watch The Alternate: https://tubitv.com/movies/702632/the-... https://www.imdb.com/title/tt11383050/ Connect with ZB Siwek:   / zb-siwek-55938442   Timestamps: 00:00:00 Introduction 00:02:15 Alrik’s Journey in Filmmaking 00:08:20 What is Self-Distribution 00:14:40 Setting Realistic Revenue Expectations 00:20:35 How to build an audience for your film 00:30:47 Does TVOD still work? 00:41:05 Organic marketing strategies 00:43:20 Paid marketing strategies 00:45:08 PR for indie filmmakers Learn More About Cine Circle: https://www.cinecircle.co.uk/ Explore our live in person and virtual events: https://www.eventbrite.com/o/cine-cir... Follow us on social!    / @cinecirclefilms     / cinecircle     / cinecircleuk   https://x.com/cinecircle_uk