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This is what is a good restaurant profit margin should be. What is a good restaurant profit margin, and how do you actually hit it? In this video, Chip Close explains the real restaurant business profit margin owners should be targeting and why most restaurants struggle with restaurant profitability. You’ll learn the benchmark profit margins for full-service and quick-service restaurants, why the industry average is so low, and the mindset shift needed to run a consistently profitable restaurant. Chip also breaks down practical strategies for how to increase your restaurant profit margins, including revenue management, expense management, and growth planning. If you want to grow restaurant profit and build a business that pays you what you deserve, this video will show you the system to make it happen. 🎯 Curious about how to work with Chip directly? CLICK HERE: https://www.restaurantstrategypodcast... 📚 Want to snag a copy of Chip's book? CLICK HERE: https://www.therestaurantmarketingmin... 🎙️ Curious about the Restaurant Strategy Podcast? CLICK HERE: https://podcasts.apple.com/us/podcast... 📲 Want a free 30-day trial for our Membership Site? CLICK HERE: https://www.restaurantstrategypodcast... 00:00 - Intro 01:10 - The TRUE Restaurant Profit Margin to Hit 02:05 - Why Profit Matters: Growth, Franchising, Selling, and Freedom 04:50 - The Real Industry Average Profit (And Why It’s Too Low) 06:20 - The Wrong Profit Formula Most Owners Use 08:20 - 3 Strategies to Maintain Profit Margins 08:40 - Strategy 1: Revenue Management 10:55 - Strategy 2: Proper Expense Management (Prime Cost) 11:55 - Strategy 3: Having a Growth Strategy #restaurantmanagement , #restaurantgrowth , #startarestaurant , #restaurantmanagementsystem