Why Natural Diamonds Are the Best | De Beers' Marketing Chief Speaks to News9 | Toranj Mehta скачать в хорошем качестве

Why Natural Diamonds Are the Best | De Beers' Marketing Chief Speaks to News9 | Toranj Mehta

She heads marketing in India for one of the world's leading brand of diamonds and she's in conversation with News9's Krishnakumar Toranj Mehta VP, Marketing for De Beers India & Forevermark India. As a brand custodian, she manages all aspects of marketing for the global diamond giant in India including brand strategy and planning, customer segmentation, targeting and brand experience and category building. A management professional with over 2 decades of experience in Marketing, Organised Retailing and Sales Management, Toranj is a strong believer in the potential of the Indian market and the Indian consumer In a candid on this episode of The Brandwallahs, she talks about everything from the art & science of marketing diamonds, to the story behind the iconic tagline - 'A diamond is forever', her all time favourite ad campaigns and the communication strategy for natural diamonds. #debeers #diamond .............................................................................................. News9 is India's first fully integrated English news brand across all digital platforms. It includes a publishing platform, viz. www.news9live.com, a future-ready OTT platform, News9 Plus, and a 24-Hour video streaming service on connected TVs and all social platforms. Watch News9 Live - The English news brand that understands and fits perfectly into the digital-first lifestyles of our English news audiences. ► News9 Plus Website : https://www.news9plus.com/all ► News9 Plus App : https://news9plus.app.link/aPwz3P2psMb ► News9 OTT Coupons : https://bit.ly/4dwLDx4 ► Watch us on YouTube :    / news9live   ► Like us on Facebook :   / news9live   ► Follow us on Instagram :   / news9live   ► Follow us on Twitter :   / news9tweets   #englishnews #tv9digital #tv9d #news #livestream & #news9livestreaming