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🚀 In this episode of The Real Estate Round Table, host Lancelot Lenard sits down with Norma Rawlings to discuss strategic real estate investing, navigating market cycles, and building sustainable wealth. Norma shares her journey, lessons learned from changing market conditions, and practical insights for investors at every stage. From risk management to identifying opportunity in uncertain times, this conversation delivers clarity and actionable advice. 🎧 Hosted by: Lancelot Lenard 👤 Guest: 🏡 Norma Rawlings – Real Estate Investor & Market Strategist Norma Rawlings is a real estate professional with BrokerVMA and the co-author of The Complete Guide to Buying and Selling Real Estate Brokerages: 10 Steps to Success. She specializes in brokerage valuation, mergers, and acquisitions, helping firms navigate the financial and operational steps involved in successful transitions. 💡 What You’ll Learn: ✔️ How to identify opportunities in changing market conditions ✔️ Risk management strategies for long-term success ✔️ The importance of financial preparation and due diligence ✔️ How to scale a real estate portfolio sustainably ✔️ Key mindset shifts for successful investors 🎮 Watch now for expert insights! ⏳ Timestamps (Click to Jump to Sections!): 📌00:00 Intro 📌00:55 Introduction to Real Estate Brokerage Valuation 📌02:13 Norma Rawlings' Journey and Insights 📌04:58 Key Metrics for Brokerage Valuation 📌07:21 Red Flags and Hidden Strengths in Valuation 📌11:04 Importance of Professional Valuation 📌14:23 Growth Through Acquisition Strategies 📌20:30 Creating a Sticky Brokerage Culture 📌28:27 Evaluating Strategic Fit in Brokerage Acquisitions 📌31:39 The Role of Systems in Smooth Onboarding and Integration 📌38:45 Confidentiality in Brokerage Sales 📌43:23 Succession Planning in Real Estate Brokerages 📌47:01 Introducing 'The Complete Guide to Buying and Selling Real Estate' 📌48:29 Final Thoughts and Resources for Brokers 💼 Connect with Norma Rawlings: 🌐 Website → https://brokervma.com/ 🔗 LinkedIn → / norma-rawlings-00b089256 🎙 Follow Lancelot Leonard – The Real Estate Round Table: 📘 Facebook → / realtorlancelot 📷 Instagram → / thesirlancelotgroup 🔗 LinkedIn → / lancelot-lenard-10b5b873 🔖 Don’t Forget to LIKE 👍, SUBSCRIBE 🔔 & COMMENT 💬 Below! 💎 Produced by Icons of Real Estate - https://iconsofrealestate.com/