Good Business: It’s Time for an Ethical Marketing Revolution, with Yuval Ackerman скачать в хорошем качестве

Good Business: It’s Time for an Ethical Marketing Revolution, with Yuval Ackerman

On today’s show we are joined by Yuval Ackerman, an email marketing strategist who specialises in helping businesses grow, scale their impact and unlock more revenue by re-thinking how they approach email communications. We’re talking about higher open rates, lower unsubscribe rates, immediate upticks in ROI and improvements in all of the other metrics that you email marketing folk will absolutely appreciate. As you’ll hear, Yuval’s path to becoming an email evangelist was pretty unique, and since establishing herself she’s worked with a cavalcade of companies in the eCommerce and B2B sphere. During our conversation we get into what ethics has to do with emails why transactional emails don’t work (and suck) the importance of authenticity in communication why you should re-think your email strategy in 2026 and much more. Connect with Yuval Ackerman: » Website: https://ethicalemails.co/ » Email List: https://ethicalemails.co/subscribe » LinkedIn:   / yuvalackerman   ______________________________________ About New Ways: New Ways is a show from A Modern Remedy that explores innovative solutions to the complex challenges of our rapidly changing world. Hosted by Russell baker, each episode features authentic conversations with a diverse cast of change makers, who reveal how they are helping to build a better tomorrow, today. » All our stuff: https://amodernremedy.com » Watch more episodes:    / @amodernremedy   » Subscribe on Spotify: https://amodernremedy.com/nwsp » Subscribe on Apple Podcasts: https://amodernremedy.com/nwap ______________________________________ Advertisers & Sponsors: » Let’s talk: [email protected] ______________________________________ About Good Gosh Media: GGM is a digital media company that helps epic change makers elevate their impact and reach new audiences. We're here for the do-good brands that are all about making a positive difference in the world. » Listen to our shows: ⁠https://goodgoshmedia.com⁠ » Connect on Bluesky: https://goodgoshmedia.com/bsky » Connect on LinkedIn: https://goodgoshmedia.com/linkedin