AI's Impact on Digital Search and Marketing | Founder of ReturnOnNow Tommy Laundry скачать в хорошем качестве

AI's Impact on Digital Search and Marketing | Founder of ReturnOnNow Tommy Laundry

AI is changing how customers discover and trust businesses online — and traditional SEO alone is no longer enough. This episode breaks down how Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) are redefining search visibility inside platforms like Google AI Overviews and ChatGPT. Learn why AI prioritizes trusted entities over keywords and how declining organic traffic is forcing businesses to rethink growth strategies. We explain what happens when brands fail to influence AI-generated narratives — and how misinformation or weak authority can impact demand. The episode also covers Return On Now’s shift to AI-first optimization, helping businesses build authority, improve AI visibility, and compete in an AI-driven search landscape.. Website: http://ReturnOnNow.com Founder: Tommy Laundry LinkedIN: linkedin.com/in/tommylandry His book: From SEO to AEO to GEO: The New Rules of Search in the Age of AI https://www.amazon.com/-/es/SEO-AEO-GEO-Ru...