Intro to Media Monitoring скачать в хорошем качестве

Intro to Media Monitoring

On this episode of The PRess Pause, our host Sunčica sits down with customer success manager Tea to explore the world of media monitoring. Tea shares insights on the biggest value media monitoring brings to customers and provides expert tips on how to choose the best tool for your business. Tea also shares a real-life example of a company that used media monitoring to track a crisis. Learn how media monitoring allowed them to stay on top of the situation, track their progress, and make data-driven decisions that ultimately saved their reputation. Whether you're a seasoned pro or just starting out, this episode is packed with insights that will help you take your media monitoring game to the next level. So, hit pause on your daily routine and tune in to The PRess Pause for expert insights on media monitoring and more! https://www.determ.com/ Timestamps: 00:00 Intro to The PRess Pause 01:17 What is media monitoring? 02:10 What is the difference between social listening and media monitoring? 03:58 What is the biggest value of using a media monitoring tool? 07:47 What would be the biggest loss if a company wasn't using a media monitoring tool? 08:52 Why would someone choose to start with Determ? 10:43 How would a company choose between Determ and somebody else? 11:34 What was the latest feature requested by a customer that was developed? 13:21 What would be the best way to start with Determ? 14:12 Can you give an example of how a client used the tool?