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Download Kyle's Free Book At https://kylesbook.com What's In This Episode: Jacques Hopkins shares his journey from electrical engineer to successful entrepreneur and course creator. Discover the secrets behind generating over $4 million in sales through an online piano course. Learn how to leverage YouTube and short-form videos to build an audience and drive course sales. Hopkins reveals his approach to helping aspiring and established course creators scale their businesses. Insightful tips on identifying and targeting the right audience for your online course. Strategies for pre-selling your course to validate your idea and refine your content with live feedback. The importance of niching down to stand out and connect with a specific audience. Utilizing content marketing and social media to build trust and rapport with potential students. An exploration of alternative traffic sources and why paid ads might not be the best primary strategy. The power of surveys and direct audience engagement to uncover key objections and refine your offer. Are you ready to dive into the depths of entrepreneurial success and discover how to create a thriving online course that not only generates passive income but also profoundly impacts lives? Join Kyle Campbell in this enlightening episode of Da Vinci's Discourse as he sits down with the visionary Jacques Hopkins, the brain behind the $4 million online piano course, Piano in 21 Days. Hopkins, once an electrical engineer, now a celebrated entrepreneur and course creation expert, shares his unique journey, the lessons learned, and his passion for helping others achieve their business dreams through online courses. This episode is a treasure trove for entrepreneurs at every stage—from aspiring course creators to those looking to scale their online course businesses. Hopkins discusses the strategic importance of building an engaged audience before launching a course, the power of YouTube and short-form content in marketing, and how to effectively pre-sell your course to ensure it's what your audience truly wants and needs. Whether you're struggling with identifying your niche, seeking effective strategies to attract students, or wondering how to turn your knowledge into a lucrative online course, this episode offers actionable insights and proven strategies. You'll learn the importance of understanding your audience's needs, how to leverage content marketing for long-term success, and why engaging directly with your audience can significantly enhance your course offering. So, if you're ready to transform your expertise into a successful online course and make a significant impact in your niche, this episode is your gateway to unlocking the secrets of online course success. And don't forget, for more invaluable insights and resources, download Kyle's free book at https://kylesbook.com. This is your chance to embark on a journey of discovery, innovation, and entrepreneurial mastery with Da Vinci's Discourse.