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(In this week's episode of the Talent Hub Talk podcast, we’re joined by Bijal Solanki, co-founder and Managing Director of Cloud Alliances Group. In this conversation, Bijal Solanki shares his extensive journey in the Salesforce ecosystem, detailing his transition from a commercial AE to a pivotal role in alliances. He discusses the evolution of Salesforce's partner dynamics, emphasising the importance of industry specialisation and the integration of AI in enhancing productivity. Bijal also outlines effective go-to-market strategies for partners and reflects on the future of the partner ecosystem amidst changing market conditions. Make sure you’re following Bijal here: / bijal-solanki You can contact him here: bijal@cloudalliances.com You can learn more about Cloud Alliances Group here: / cloud-alliances-group https://www.cloudalliances.com/ Chapters (00:00) Bijal Solanki's journey in tech and Salesforce (08:03) Transitioning to Alliances and partner ecosystem (16:11) The importance of industry specialisation (19:40) The birth of Cloud Alliances Group (20:43) Bridging the gap in partnerships (21:57) Navigating partner exclusivity and collaboration (23:39) Innovating go-to-market strategies (24:56) The pillars of go-to-market as a service (27:24) Quality over quantity in marketing efforts (34:03) Understanding what good looks like in marketing (37:18) The evolving partner ecosystem You can find more content from us at Talent Hub, here: LinkedIn@ / talent-hub-global YouTube@ / @talenthub1140 Facebook@ / talenthubglobal Instagram@ / talenthubglobal Twitter X @ / talenthubglobal We hope you enjoy the episode!