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The BELFOR Story

On this fresh new episode, Rusty Amarante, Director of Operations at ‪@belfor‬, joins Michelle to share the journey he has taken in the restoration industry- from part-time cleaning business to Director of Operations at a $3B company. They talk through: What he attributes BELFOR's massive success The two arms of BELFOR, when they became the independent restoration company and the franchise group What sets BELFOR apart from fellow large competitors in the space? How BELFOR has responded to the M&A landscape over the last few years BELFOR's huge role in the community, specifically in Detroit. Three things he's seen change significantly in restoration since joining the industry How Rusty anticipates technology, specifically AI, will impact the restoration industry going into the future -...and MORE!